Cars: Let's Race

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Cars: Let's Race
Style guide


On shelf Jan. 2019[1]



Chronology
Preceded by Fireball Beach Racers (2018)
Followed by Neon Nights (Apr. 2019)

Let's Race is a style guide released in 2019.[1] It introduces a fully 2D art-style centered around Cars 3 leads Lightning McQueen, Cruz Ramirez, and Jackson Storm; The asset kit contains a large collection of icons, text callouts, and environmental elements, from which sticker-like compositions can be created (examples below).

Overview

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The art of Let's Race is a straightforward racing theme – It is likely geared toward a younger audience, offering an alternative to similar portfolios like Fireball Beach Racers or The Race Is On / Winning at Full Speed. The characters and elements are represented in a six-sided, head-on perspective (technically five, as their undersides are omitted.)

At least one portfolio continues the style, adding more expressions to Lightning McQueen's profiles along with a "champion"-focused theme.[2]

Key sources

Art

Character

"Racing" Front Top Right Rear Alt.
Lightning McQueen
Cruz Ramirez
Jackson Storm

Character supplement

Window Sticker Number Nameplate Tire
Image needed

Icons

Text blocks

Badges

Merchandise samples

References

  1. Example: Foam Stickers - W&O Products B.V.